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Sign Industry Insurance

Sign Industry Insurance

Pylon Sign StructureInsurance for sign companies is often a complex puzzle, pieced together by professionals, after a complete assessment of the business risk. Sign Industry Insurance, on the surface does not appear to be complex. The truth is, there are many intersecting and non-overlapping stages, where one piece of coverage ends, and another begins. It is crucial to ensure coverage extends through all these phases, without any gaps which could result in a denied claim.

The Sign Industry has a broad range of insurance requirements. Sign companies often face copyright and trademark claims, are exposed to risks in transporting over-sized products from the manufacturing shop to the job site, drilling and setting piers,  drilling into fascia to run electrical, working from heights, maintaining safety and fall protection, securing property belonging to others, maintaining a fleet of boom, bucket, and crane trucks and a lot more.

Sign Industry Insurance Includes:

The following list summarizes a few of the different types of signs categories:

  • Electrical and Non-Electrical Sign Manufacturers
  • Sign Installers
  • Vinyl and Digital Printing
  • Vehicle Wraps
  • Large Format Outdoor Advertising
  • Awnings and Canopies
  • ADA / Braille Sign Manufacturers


Insurance Policies for Sign Companies

The following commercial insurance policies may apply to varying segments of the sign industry.

  • Property Insurance
  • General Liability
  • Products & Completed Operations Liability
  • Riggers Liability
  • Professional Liability
  • Personal and Advertising Liability
  • Business Interruption Insurance
  • Automobile Liability
  • Garage Keepers Liability
  • Hired and Non Owned Automobile Liability
  • Worker’s Compensation
  • Inland Marine & Cargo Insurance
  • Umbrella Insurance
  • Accidental Death & Dismemberment
  • Occupational Accident Insurance
  • Manufacturers Errors & Omissions
  • Environmental & Pollution Insurance
  • Directors and Officers Insurance
  • Employment Practices Liability Insurance
  • Crime Insurance
  • Boiler & Machinery Insurance
  • Product Recall Expense

As can be seen by the above section, there are numerous different insurance policies for the sign industry. Not all of these will be applicable to every sign company. The task of the insurance professional is to thoroughly understand the business model of the client, isolate the risks of the business, and ensure there is suitable coverage for their business. The business model and inherent risks of an electrical sign installer will be completely different than that of a company installing ADA / Braille signs.

For instance, garage-keepers liability will be required for a sign company doing vehicle wraps, but not for a company installing electrical signs. It is the job of the agent to determine the policies which are applicable to your business, and put in place a risk management strategy for the business.

The experts at Commercial Global Insurance / Higginbotham know the sign industry, and have years of experience representing sign manufacturers and installers. Call to learn more about our specialized service.


Call us today at 281-612-5974 for your FREE Risk Analysis